Gaining Competitive Advantage Through the Power of Creative Problem Solving
Creativity isn’t for artists and musicians. It’s a strategic business weapon crucial to gaining and maintaining a competitive edge. The organizations that will thrive over time are not the ones with the deepest pockets, but the ones that unleash and apply the creativity of their workforce.
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Leading on the Creative Edge by ROGER L. FIRESTIEN [ISBN: 0891099751] (Hardback --- S$37.00)